This is a really pretty keychain, seems quality as well I haven't had any scratches or anything yet. It did come off the ring, but I wouldn't blame the quality too much this bookbag does go through a lot and I'm sure this is meant for a smaller bag or purse.I wanted to get a little something for my sister for her birthday, and she loves Pokémon (Glaceon especially), so in addition to a couple other things I got her this, and she loved it! I would say it’s good quality for the price.I love it.